Market Trends: Demand Rises for Easy-to-Install Ride Improvements

Products that deliver practical performance improvements without complex installations are currently popular, observes Benjamin Ramos, marketing, RubberShox.
“Shop owners and installers are seeing more customers looking to improve ride quality, vehicle stability, load support and overall driving comfort, especially for trucks, SUVs and EVs,” he says. “Today’s market seems to be less focused on major suspension overhauls and more focused on cost-effective solutions that are easy to install, provide immediate benefits and help address common suspension concerns.”